Loyalty Programme Management

A loyalty program is a marketing strategy to encourage customers to continue to shop or use the services of a business associated with the program with varying features and rewards schemes. The market approach has shifted from product-centric to a customer-centric due to a competitive market and a wide array of products and services being offered.

We at Go direct, can help you manage such loyalty programme as a fulfilment service provider by managing the end-to-end process. Starting with data management till fulfilment, by calling, verifying and updating the database to ensure that the fulfilment is completed in time minimizing the returns. The communications can be personalized such as letter, membership card along with the reward. We meticulously check and match the personalization prior to packaging and dispatch. 

Fulfilment centres not only handle your goods but also analyse and evaluate the supply demand to manage optimal level maintaining just enough inventory to keep your business running smoothly making it more economical in long-term, keeping your business more profitable.

Market Research and survey

Market Research and survey - Outdoor as well as Telephonic “Having the right people for a job, is half the battle won.” 

Market Research: Our Market Research vertical offers end to end customized market research solutions. We provide critical information about the market place including customers, competitors, suppliers, distributors and retailers with actionable intelligence to improve their competitive standing. 

How do we do it? We use quantitative techniques like Experiments, Mechanical Observations, Simulation and Surveys which includes CATI, CAPI, CLT, PAPI, personal interviews, mails, telephonic interviews, and web. The qualitative data is collected by conducting Focus groups, In-depth interviews, Human observations and case studies.

Response Management and Fulfilment

Digital & Direct Marketing campaigns facilitates a direct dialogue with the customers. The process entails responding to various types of queries in a consistent and timely manner. Further, response received in reply to the direct mailers and other marketing strategies are collected, tabulated and evaluated. Finally, a report is prepared to guide and propose a marketing plan to clients.

Event Management - Planning and Execution

We offer complete event planning & management services, programming & production, entertainment & special event coordination, high-quality activities, and event promotion. We are now poised to serve you individually or jointly to see you deliver the desired end result. We have evolved into your strategic partner who will plan & execute all of this end to end creating and delivering the experiences that engage, entertain and educate like none other. We undertake events that range from simple affairs to large scale formal affairs and execute every event with the same zeal and enthusiasm. We are closely involved with all aspects of events in accordance with the client requirements.